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Edutainment experience at the British Grand Prix

After being locked out the previous year due to Covid restrictions, a crowd of 140,000 strong returned to Silverstone for the British Grand Prix at Silverstone in the summer of 2021 and this time, CreativeHUT were on hand to provide edutainment for the whole family.

The F1 can be a long day for young fans waiting to catch a glimpse of their favourite drivers, so the challenge was on to provide fun, yet enriching, STEAM experiences between the action taking place on the track.

“There was just so much to keep the children entertained! Big thumbs up from our family.”
— ParentSilverstone - Family Zone

What was on offer?

The CreativeHUT section of the fan zone included everything needed to keep the young motorsport enthusiast happy: from LEGO® racing cars, robotics & coding experiences, 3D printing and a giant interactive LEGO® build of the Stig - built together by hundreds of children.

It wasn’t just the kids who enjoyed themselves. Many parents were transformed back to their childhoods as they enthusiastically built and tested the LEGO® cars and let their competitive sides come out when there were prizes to be won! With such a well-rounded programme of activities for the whole family, it was no surprise that the stands were crowded and quite often the same faces returned day after day.

Young fan in a red shirt waving a flag and foam finger at an outdoor event, surrounded by spectators.

Large crowd at a sports event walking along a pathway under a clear blue sky.

STEAM education and the F1 made for a fantastic combination as it was great to see bright young minds build confidence in coding & robotics and were inspired to become the motorsport engineers of the future. Edutainment experiences from CreativeHUT deliver plenty of fun, smiles and laughter while being centred around learning through play and the development of essential 21st-century skills such as problem-solving and critical thinking.

CreativeHUT are able to tailor Edutainment experiences for all manner of events, so if you would like to discuss one of our packages, don’t hesitate to get in touch today!

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